What a good email open rate actually looks like in 2026 (and why most benchmarks are wrong)
Most email open rate benchmarks are inflated by Apple Mail Privacy Protection. Here are the real numbers for e-commerce in 2026, and what metrics to track instead.
Beyond Zapier: how to automate Klaviyo workflows with Make and n8n
How to automate Klaviyo workflows beyond Zapier using Make and n8n, with practical examples, pricing comparisons, and guidance on when to use each platform.
AI tools that work with Klaviyo in 2026: what's real vs hype
An honest review of AI tools for Klaviyo in 2026: what actually works, what's still early, and what you should skip. Covers native AI features, third-party tools, and the hype.
Klaviyo metrics that actually matter (and 5 you should stop tracking)
The Klaviyo metrics that actually move the needle, and the ones quietly misleading your team. A practical breakdown for ecommerce marketers ready to cut the noise.
Using SPARKCRM to prepare for a Klaviyo migration (or consolidation across stores)
Planning a Klaviyo migration? See how a real brand used SPARKCRM to audit flows, segments, and suppression logic before consolidating two stores into one account.
How to use Klaviyo data to brief your paid media agency
How to extract email marketing data from Klaviyo and package it for your paid media agency. Covers LTV by source, suppression lists, product analysis, and seasonality.
The future of Klaviyo management: AI copilots vs full automation
AI copilots or full automation: what's the future of Klaviyo management? We compare both approaches and explain where SPARKCRM fits in.
RFM + Klaviyo: how to structure segments that actually drive LTV
How to build RFM segments in Klaviyo that actually move LTV. Step-by-step guide with thresholds, segment definitions, and what to send each group.
How to reduce Klaviyo firefighting with better monitoring and alerts
How to set up Klaviyo analytics monitoring that catches problems before they hit revenue. A step-by-step guide for marketing directors who are tired of reacting.
