Free Tool

Klaviyo Pricing Calculator

Enter your profile count to get the exact Klaviyo tier, compare with Mailchimp and Brevo, and model cost per email at different growth stages.

Inputs

Klaviyo tier matching is based on active profile ranges. Add custom email volume if you want Brevo comparison to use a different monthly send target.

Pricing snapshot date: 2026-02-13. Currency shown in USD.

Your Klaviyo tier result

Tier range: 3,501 - 5,000 profiles

Monthly price$100
Included emails/month50,000
Cost per profile$0.0200
Cost per email$0.0020

Comparison currently uses Klaviyo included send capacity for your matched tier.

Competitor comparison

This view helps answer common “Klaviyo vs Mailchimp pricing” and “Klaviyo cost per contact” questions.

ProviderPlanMonthly priceIncluded emailsCost per emailNotes
KlaviyoEmail$100.0050,000$0.0020Exact tier from the live Klaviyo pricing slider.
MailchimpStandard$60.0060,000$0.0010Send limit estimated at 12x max contacts in tier.
MailchimpLowestEssentials$45.0060,000$0.0008Lower-cost plan with fewer advanced features.
BrevoStarter$55.0060,000$0.0009Volume-based tier from 50,000 emails/month.

Cost per email at scale (Klaviyo)

Quick benchmark table for planning how your unit economics move from 1k to 200k profiles.

ProfilesMonthly priceIncluded emails/monthCost per email
1,000$30.0010,000$0.0030
5,000$100.0050,000$0.0020
10,000$150.00100,000$0.0015
25,000$400.00250,000$0.0016
50,000$720.00500,000$0.0014
100,000$1,380.001,000,000$0.0014
200,000$2,070.001,500,000$0.0014

Methodology and data sources

Klaviyo values are matched from its live marketing pricing slider. Mailchimp values are matched from the all-plans contact selector on the marketing pricing page. Brevo Starter values are matched from the “Customize your plan” monthly-email volume slider.

Sources: Klaviyo pricing · Mailchimp pricing · Brevo pricing

Want to pair this with campaign ROI analysis? Use the Email ROI Calculator and track both spend and returns in SPARK CRM.